| Author | Nielsen, Arthur Charles, 1897-
|
| Title | Greater prosperity through marketing research; the first 40 years of A. C. Nielsen Company [by] Arthur C. Nielsen, Sr.
|
| Published | New York, Newcomen Society in North America, 1964.
|
| Description | 60 p. illus. 23 cm.
|
| Series | Newcomen address, 1964
|
| Subjects | A.C. Nielsen Company.
Marketing research companies.
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| LC Card Number | 64-22964 |
| Call Number/Copies | |
| | WRHS Research Library: HF 5415.2 N669
mq134278: LC class, closed stacks [status: NON-CIRCULATING] |
| [Record 74658] |
|